1930
· The first voucher was issued in 1932 -
· 1936 Boots Gift Token launched later re-
1960
· 1960’s heralded that start of the consumer incentive with Green Shield Stamps.
As sales began to slow the original Green Shield stamp ‘catalogue’ shops from which
shopper could select their well earned gifts, were re-
1970
· 1972 The bonusbond gift voucher was the first ‘multi retailer’ gift voucher acquired by Grass Roots in 1982
· 1974 BemroseBooth produced Littlewoods Vouchers
1980
· 1980's -
· 1982 High Street Voucher launched, multi-
· 1983 Luncheon Vouchers produced by BemroseBooth starting at 200million per year.
· 1983 High Street Voucher enters the B2B market
· 1984 The first Theatre Token launched purely covering Theatres in the West end. It now covers over 235 theatres nationally.
· 1985 Marks & Spencer launch the Marks & Spencer Gift Voucher
1990
· 1990’s Theatre Tokens sold B2B
· 1990’s Marks and Spencer sold B2B
· 1997 ASDA gift card launched
2000
· 2000, Argos Business Solutions launched the first electronic Gift card in the B2B
market called ‘A-
· 2002 -
· 2004 BemroseBooth assist John Lewis to produce the first web and store enabled gift voucher
· 2004 The High Street Voucher re-
· 2005 B2B sales of gift vouchers reaches 45% of the total market spend
· 2005 The Voucherline Gift Voucher launched
· 2006 The Voucherline Reward Card – gift card is launched
· 2006 -
· 2007 -
· 2007 October Marks & Spencer Gift Cards launched in store
· 2007 in December The bonusbond gift card was launched
· 2008 Love2travel gift card launched